Haaretz Lebanese ads

I was reading Haaretz (Israeli newspaper) today when I noticed that the Google ads on top are actually addressed to the people in Lebanon. I know Google ads are actually based on the page content, but it’s funny no?

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Haaretz Lebanese ads

7 Responses to Haaretz Lebanese ads

  1. moussa August 7, 2008 at 11:15 am #

    it’s also based on your ip address 🙂
    they know where you live heheheee

  2. adiamondinsunlight August 7, 2008 at 8:47 pm #

    It works in reverse also, Rami! I can’t tell you the number of times I’ve been reading a Daily Star article about Israeli overflights, cluster bombs, tensions heating up etc. etc. only to see that the accompanying advertisement invites me to visit Israel, buy Dead Sea spa products, or – not really possible – make aliya. So to Moussa’s point: it does work by IP, at least broadly, but it must also work by keywords.

  3. Rami August 10, 2008 at 12:55 am #

    @ moussa: They should be proud I read their newspaper!! 😛
    @ diamond: thanks for the extra info, I saw your post about it 🙂

  4. Krikor Ohannessian October 14, 2008 at 2:58 pm #

    google ads are also based on your IP address

Trackbacks/Pingbacks

  1. marketing misfires « A Diamond’s Eye View of the World - August 9, 2008

    […] by adiamondinsunlight on August 8, 2008 Rami of +961 wrote a short post earlier this week on the incongruity of seeing Lebanon-specific ads while reading Haaretz online. As a Lebanese citizen, it must be odd to see ads for “Jobs in Lebanon” (not to mention […]

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    […] was a negative post ! Here’s what he wrote: Rami of +961 wrote a short post earlier this week on the incongruity of seeing Lebanon-specific ads while reading Haaretz online. As a Lebanese citizen, it must be odd to see ads for “Jobs in Lebanon” (not to mention […]

  3. JobShuk | Blog | Excerpt from blog post "Marketing Misfires" - June 9, 2011

    […] was a negative post ! Here’s what he wrote: Rami of +961 wrote a short post earlier this week on the incongruity of seeing Lebanon-specific ads while reading Haaretz online. As a Lebanese citizen, it must be odd to see ads for “Jobs in Lebanon” (not to mention […]

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