Do you remember this old Kassatly Chtaura Jellab ad from the 80s and 90s? It has been 30 years since it was first aired on TV and I guess nothing signals the time for Ramadan nowadays like this ad tune does every year on Lebanese TV stations (though it has now evolved a bit of course).
Anyway I wish all a blessed Ramadan!
Looks like the spirits industry is one of the hot investments in the country right now as we keep hearing about both entrepreneurs and big companies releasing new alcoholic beverages. Over the past few years 961 beer was launched and several wineries were established in Bekaa and the north, and earlier this year we got J2 Vodka (Polish made with Lebanese water) while Almaza kept on updating their offering with both Almaza light and Almaza lemon.
And just today, I was browsing Massabki’s page on Facebook when I was surprised to learn that Kassatly Chtaura are also launching a new beer in Lebanon called “Beirut Beer”, which is going to be produced in the Bekaa valey and will be available in supermarkets over the coming few days.
I also managed to find the below two ads for it on YouTube and they seemed a bit similar to Buzz’s ads (another product of Kassatly).
